Friday, November 23, 2012

Blog 14 Shutterstock


Advertisement

I've seen this advertisement in several graphic design magazines and find it particularly creative relative to the other stock photo ads, which generally have gorgeous photos but tend to be serious. Although the layout isn't great, it has other qualities that I find creative and appealing. It stands out to me because of the bright colors, lush textures, and a bit of humor. The bright green background is a great contrast from the black & white magazine page that face it. It really makes the advertisement pop. The photo of the pink-heart-laden rubber duck wearing the boa stands out even more on its white background. The white text is also a standout on the background color. The contrasting textures of the smooth rubber duck, the feathery pink boa, and the scaly snake skin enhance the piece. The site shows off its large variety of photos with the keyword search of boa – an actual boa constrictor and a rubber duck wearing a boa. I also find the choice of the duck a humorous one. It made me smile anyway!

Source: Step Inside Design Magazine, Volume 22, Number 6, p11.

No comments:

Post a Comment